Plausible PageViews

The total number of times your pages were loaded by your visitors.

Plausible Unique Visitors

The number of people who visited your site. If a person visits from multiple devices or on multiple days, they are counted as separate visitors.

Stripe Total Revenue

Total billing in Stripe. These are the gross revenues. Fees and other costs are not deducted.

Stripe New Customers

Number of new customers on Stripe. A new customer might not have made a payment, for instance, during a trial period.